On double standards.

There was this add on the side of a bus for TNT and it showed a woman watching a romantic scene from a movie, and she looks like her heart is warming and she’s all fuzzy inside, and the caption read “Finding Romance.” Okay, that’s fine. But if instead the ad was about gauging a guy’s reaction and the caption read “Popping a Boner”, that would have been considered completely unnacceptable. But that is utter nonsense. Both cases involve minimal thinking and mere routing of visual and auditory stimuli directly to certain centers of the brain which start releasing chemicals into the highways of the body. It has been shown in brain imaging studies that ‘romantic’ stimuli presented to a females illicits high activity in the body of the caudate nucleus, the septum and the posterior parietal cortex (areas linked to reward, emotion and attention), while the same stimulus shown to males illicited responses in the higher order visual processessing areas, including one associated with sexual arousal (Fisher et al. Society for Neuroscience, 2003). Basically, this is suggesting that romantic things make’s a chic’s brain bling with emotional goodness, while in a man, romantic stuff makes his brain bling with, ‘let’s get it on’ goodness. And since we have practically no control of how this information is routed (even though some of the more naive among us may be under the illusion that they have any sort control in any of these modular precesses), neither output of ‘romantic’ stimuli is good nor bad, for as Stephen Jay Gould once put it, nature is neither good nor bad. Therefore, from this, I am not saying anyone is better or worse, I am just saying that this double standard is unrightfully projected and supported by society, and that nothing should be held against a guy for being a guy, and chics should stop being so easily manipulated by sappy things they see on tv and consequently throwing away hard earned production on corresponding frivolous things when instead those resources could be used to put people on Mars, liberate 2-3 other countries a year or even subsidize our competitively impaired coconut and marijuana farmers.